How Big Data Is Changing Disruptive Innovation

jan16-27-543369765

Much fanfare has been paid to the term “disruptive innovation” over the past few years. Professor Clayton M. Christensen has even re-entered the fold clarifying what he means when he uses the term. Despite the many differences in application, most people agree on the following. Disruptive innovations are:

  1. Cheaper (from a customer perspective)
  2. More accessible (from a usability or distribution perspective)
  3. And use a business model with structural cost advantages (relative to existing solutions)

Read more